With a heritage in Mauritius, our Director knew of the art of model making from the various workshops that operated on the island. These workshops mainly served tourists, offering beautiful handmade models of historical vessels. Knowing there was a market for similar models in the UK, he set up Premier Ship Models. The desire for historical ship models made using traditional methods was prevalent then and still is now to an extent but the company has since grown to offer so much more.
As the company grew, we received more enquiries from different types of customers, most notably companies in the shipping, yachting, museum and interior design industries. These companies had less desire for historical ships and so as our customer requirements changed so did the skill and resourcefulness of our workshop. The models were still made from wood but the finishing process involved the introduction of fibre glass and the superstructure required a greater level of craft to achieve the smooth lines and edges seen in more modern vessels.
Having handled customer requirements throughout the years we now recognise that another important factor for customers is the speed in which we can deliver. It used to be the case that customers were happy to wait up to 6 months for a model as they knew it was being individually handmade and therefore it was unique to them. Corporate clients (such as museums) still have a demand for quality but in order to meet their internal deadlines can sometimes require models much faster. This is where the addition of technology such as laser machinery and 3D printers can help speed up production.